6 C’s of an Effective Business Writing!

These days, various memos, reports, descriptions, tenders & bids, e-Mails, and other forms of communications are deployed by the businesses to converse with their respective internal and/or external prospects. A truly formal and professional looking such conversation makes good of an image of the organization on the whole. Business writing, in true senses, is an artistic display of one of the multiple professional skills of a professional in the leadership role or aspiring for a leadership role. It requires utmost finesse to deliver the exact message, all loud and clear! Business Writing is also referred to as ‘Business Communication’ and ’Professional Writing’.

Importance of Business Writing

Gone are the days when ‘Business Writing’ was stiff, somewhat impolite with a hint of informal tone lent to it. Today, ‘Business Writing’ needs to be presented as one of a ‘state-of-art’ like. A clear and understandable such information rendered to the desired audience can bring in not only the message getting relayed and conveyed properly and successfully.

What does it take to make a Business Communication successful?

For an effective and meaningful business communication to be rendered successfully across, one must religiously follow the “Rule of 6 C’s” which are mentioned below:

1^st C: Constructiveness - Choose words which set a tone of positivity. The more positivity they spread, more the chances of the message being read and understood become brighter.

2^nd C: Clarity – Always begin with highlighting the main purpose of the message being conveyed. Bring as much possible clarity to the message. Making assumptions about the knowledge of one’s own target audiences will be much undesirable

3^rd C: Concreteness - Do not use abstract terms or write abstract ideas. Be specific with words, names and numbers. This will also help your endeavors towards workforce development.

4^th C: Conciseness – A concise business message suggests towards the exclusion of all unnecessary words and long sentences. A KISS (Keep It Short & Simple) applies so well here!

5^th C: Completeness - Leave no room for any assumptions due to lack of complete information. Go through the message at least twice after writing it and analyze if there is something falling short or stated in excess.

6^th C: Correctness – A thorough proofreading of the message by the self and if possible, through another person will ensure any spelling, typo-logical and grammatical errors being removed. Such errors not only distract the readers, they also invite doubts on one’s professional skills and credibility

So, we have briefly come to know of the important aspects of conveying a message, a communication across to the targeted audiences. If you wish to seek more expertise and brush-up your existing professional skills or you believe this that could assist the workforce development plans of your organization, you are welcome to enroll in the “Business Communication” corporate training program presented by Global ACT. You may kindly send an e-mail to info@vivekbindra.com. Then again, you may also visit the website http://globalact.in to know more about the company and its other allied businesses.